Etsy UK Captain’s Summit 2016

This month I took part in the 3rd Etsy UK Captain’s Summit in Cambridge with Lottie from SimplyCharlotteB. The Summit was an opportunity to share help and advice on team issues like how the Etsy Made Local Christmas markets went, while catching up with friends and partaking in tea and cake. Lots of tea and cake! Etsy Admin organised the…
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Discovering ‘My Toolkit’

I've read a few posts lately about 'What's in Your Toolkit?' I honestly thought I knew what was in mine.
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Are we putting design before readability?

Your first consideration when designing for print is readability or your content won’t reach it’s market. Why spend all that time preparing your text if people are going to struggle to read it? The design style should not overshadow the content otherwise you might as well scrap the text all together. I was told last year by a recruitment company that…
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Improving Product Photography

This week Etsy Resolution got me thinking about my photos as some of them don’t do the products justice. If you’ve ever had to photograph printed designs you’ll know the problems I’ve been having. The aim is to make the media and the design look as crisp as possible but both can look pixelated when photographed. The results can look…
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Visual Communication & Instagram

Are you a Visual Communicator? Back in the 90’s you studied Vis Comm to become a graphic designer. Nowadays it’s a skill that all people in the creative industries need to learn to share their work and signpost their selling platforms. My favourite platform for visual communication right now is Instagram. It’s a great place to tell a story using photographs…
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